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Course Description

Learn how to create attractive, sophisticated blogs and websites—without any coding! WordPress is the world's most popular content management system, powering more than 40 percent of all sites on the Internet. WordPress is an easy-to-use solution that will help you put your site on the web in far less time than by coding, and at a much lower cost than hiring a professional.

In these lessons, you'll get hands-on experience with this powerful tool as you create your own WordPress.org site and blog. You'll find out how to use WordPress to create pages and posts, add images and videos, change a site's look and feel, and include user-friendly features. You'll discover the ease of using WordPress design themes to express your creativity, and you'll see how much fun it is to be part of the vibrant WordPress online community.

In addition to mastering the technical elements of WordPress, you'll learn how to organize a blog or website, create appealing content, keep your site secure, and achieve better positions on search engine results pages. By the end of this course, you'll be able to confidently use WordPress to create a blog or a personal, business, or organizational website.

The WordPress.org version covered in this class is the platform the pros use. To set up a practice site for this class, you will need to sign up for a hosting account. Several options are described in the lessons. WordPress itself is free, but you'll need to host it somewhere.

Course Outline

Lesson 01 - Getting Started With WordPress
  • This first lesson explores the magic of WordPress! You'll discover how to use this WordPress to create an attractive, dynamic blog or website—without needing to learn any special code. You'll find out what the two "flavors" of WordPress are and why most experts recommend the WordPress.org version we will use in this course. Then you'll go online, sign up for a hosting account, and tour the WordPress Dashboard.
Lesson 02 - Creating a Blog
  • What can a blog do that a website can't? Blogging's become a popular way to establish an online presence. This lesson focuses on how adding a blog can make a traditional website more effective. Then you'll build a blog with WordPress—by creating, refining, and categorizing posts. You'll also find out how to encourage and control visitor feedback.
Lesson 03 - Making a WordPress Website
  • Get the best of both worlds by combining a blog with a traditional website. In this lesson, you'll use WordPress to create and organize web pages. You will also learn how to convert your blog to a traditional website—or vice versa—with the click of a button.
Lesson 04 - Making Your Pages Look Great
  • This lesson is all about WordPress themes—the templates that give your website its look and feel. You'll discover how to choose a theme, install it, and tweak it.
Lesson 05 - Working With Images and Multimedia
  • Photos, drawings, charts, videos, and audio clips can make your website more appealing and understandable. This lesson teaches you how to use WordPress to upload and insert images and multimedia files.
Lesson 06 - Plugins: The Modular Solution for Functional Websites
  • Plugins are little programs that add features to your WordPress website. In this lesson, you'll learn how to find and use them.
Lesson 07 - Making a User-Friendly Website
  • If your online visitors have trouble understanding or navigating your website, they'll go somewhere else. This lesson helps you pinpoint and eliminate usability problems.
Lesson 08 - Polishing Your WordPress Website
  • In this lesson, you'll take a long, hard look at your class project and how to make it better. You'll create a front page featuring both static and dynamic content; add links to pages, documents, email, and other sites; and repair typos, grammatical errors, and other mistakes.
Lesson 09 - Getting Search Engines to Love Your Website
  • What if you launched a website and nobody came? This lesson will show you how to keep that from happening. You'll find out what makes search engines tick and how to get them to visit your pages.
Lesson 10 - Making the Most of Statistics and Social Networking
  • Statistics are just a bunch of numbers if you don't know how to use them. This lesson focuses on how to analyze stats so you can improve your site. You'll also find out how to tie your WordPress pages into social sites like Facebook and Twitter.
Lesson 11 - WordPress Security and Monetization
  • This lesson will teach you how to protect a WordPress site against hackers and reviews money-making strategies for blogs and websites.
Lesson 12 - Mastering Your Domains
  • In the final lesson, you will take a tour of the hosting control panel, discuss domain naming strategies, and review where to get help after the course ends.

Notes

This is an asynchronous online course offered through the third party vendor ed2go. This course can be taken on either a PC, Mac, or Chromebook. WordPress.org requires a paid hosting account. You'll receive instructions on how to sign up for an account. The instructional materials required for this course are included in enrollment and will be available online. There are twelve lessons in the course, and two lessons are released each week on Wednesdays and Fridays. You do not have to be present when lessons are released. You will have access to all lessons until the course ends. However, the interactive discussion area that accompanies each lesson will automatically close two weeks after the lesson is released. As such, we strongly recommend that you complete each lesson within two weeks of its release. The final exam will be released on the same day as the last lesson. Once the final exam has been released, you will have two weeks to complete all of your course work, including the final exam.
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