HOR-BSN8811 - Growing Plants for Fun and Profit

Course Description

Turn your love of plants into an enjoyable and profitable home business. Learn how to grow and market plants on a small scale without major capital investment. In an area as small as 1000 sq. ft., you can generate thousands of dollars' worth of plant material in a single growing season. This course is your practical guide to licensing, site preparation, equipment, how and where to find supplies, how to select and produce plants appropriate to your climate zone, how to produce quality material and, most importantly, how to market your product.

Course Outline

Lesson 01 - Making the Transition From Gardener to Nurseryman

• In the first lesson, you'll meet other gardeners who've successfully made the transition to nurserymen. You may be surprised to discover that, within the small space of a backyard, you can produce significant income by growing plants. You'll also learn what permits and licenses you may need as you get started.

Lesson 02 - Your Climate Considerations

• In this lesson, you'll take a close look at climate zone maps to help you figure out what plants will grow best in your region. Then you'll learn some easy ways to prepare your growing grounds. Finally, the lesson will show you ways to create inexpensive microclimates that will help you start your plants and expand the varieties you can grow.

Lesson 03 - Necessary Supplies and Where to Find Them

• In this lesson, you'll learn what production supplies you'll need and how to find wholesale sources for them. The lesson will discuss cover containers, soil, fertilizer, and labels and then talk about why it's important to keep track of your expenses for tax purposes.

Lesson 04 - Plant Propagation Methods

• Starting new plants is one of the most exciting and rewarding experiences for gardeners and nurseryman alike. The process of starting new plants is called propagation. In this lesson, you'll focus on the three major methods used in nursery production: propagation by seed, cuttings, and division.

Lesson 05 - Reduce Your Growing Time: Buy Plants From Other Growers

• This lesson will teach you one of the most valuable lessons in this business: How to reduce the waiting time involved in growing plant material. You'll learn what types of starter plants are available and how to find wholesale sources. You'll also be given some valuable guidelines to help you decide what to grow. Afterwards, the lesson will talk about how to find additional sources of information and business networking opportunities through nurserymen associations and trade shows.

Lesson 06 - Growing Annuals (Including Vegetables, Herbs, and Bulbs)

• In this lesson, you'll focus on growing annual flowers and bulbs, paying special attention to market timing. You'll learn how to create high-value items such as color bowls and hanging baskets. The lesson will then discuss vegetable starter plants and herbs. Specializing in organic growing will help you tap into a lucrative area of the nursery trade, so the lesson will fill you in on all you need to know about organic growing and certification.

Lesson 07 - Growing Perennials

• In this lesson, you'll focus on one of the hottest topics in gardening: The particular group of non-woody plants that nurseries call "perennials". You'll become familiar not only with the favorites, but with the wide variety of perennials available. The lesson will then go over some detailed information about specific perennials, including how to grow them and how to time them for market.

Lesson 08 - Growing Shrubs, Roses, and Vines

• This lesson covers woody plants—such as shrubs and vines—that form the more permanent plantings in a landscape. You'll pay particular attention to roses because they're among the most beautiful and profitable shrubs. In addition, you'll learn how to grow small fruiting shrubs and vines for specialty markets.

Lesson 09 - Growing Various Trees in Sizes From #1s to #15s

• Trees may be the largest members of the plant kingdom, but they're also among the easiest and most profitable to grow. In this lesson, you'll not only learn how to propagate landscape trees, but how to greatly shorten their growing time by buying bare-root seedlings and finished bare-roots. The lesson will conclude with a discussion on fruiting and flowering trees.

Lesson 10 - Producing a Quality Plant

• Whether you're growing plants for fun or profit, you'll want to produce quality plant material. This lesson will provide guidelines for quality standards. You'll learn about pruning, staking, and training plants into special shapes and forms. It will also talk about methods you can use to ward off diseases and pests.

Lesson 11 - Wholesale Marketing

• If you're like most gardeners, growing plants is the easy part—marketing is the real challenge! This lesson will begin with a discussion on wholesale marketing. You'll learn all you need to know to do business with discount chain stores, local retailers, and landscapers, and then explore consignment selling, contract growing, and business-to-business Internet options.

Lesson 12 - Retail Marketing

• The final lesson covers retail marketing, or taking your product directly to the public. You'll learn how to advertise inexpensively and effectively so you're not just growing plants, you're growing your business! The lesson will explain what you'll need to know to sell your plants from your home or garage sales, certified farmers markets, and flea markets. It will also discuss selling your plants to government or public agencies.

Learner Outcomes

• Produce significant income by growing plants
• Determine what permits and licenses you may need as you get started
• Prepare your growing grounds
• Keep track of your expenses for tax purposes.
• Focus on the three major methods used in nursery production: propagation by seed, cuttings, and division
• Find additional sources of information and business networking opportunities through nurserymen associations and trade shows

Notes

This is an asynchronous online course offered through the third party vendor ed2go. This course can be taken on either a PC, Mac, or Chromebook. The instructional materials required for this course are included in enrollment and will be available online. There are twelve lessons in the course, and two lessons are released each week on Wednesdays and Fridays. You do not have to be present when lessons are released. You will have access to all lessons until the course ends. However, the interactive discussion area that accompanies each lesson will automatically close two weeks after the lesson is released. As such, we strongly recommend that you complete each lesson within two weeks of its release. The final exam will be released on the same day as the last lesson. Once the final exam has been released, you will have two weeks to complete all of your course work, including the final exam.